If your subject line flops, the rest of your email might as well not exist. Let’s fix that.
I’ve been testing like crazy, and here’s the one that popped off for me last week:
Subject Line:
“This got me 142 clicks in 24 hrs (not kidding)”
Why It Worked:
Let’s break it down — this wasn’t luck.
Curiosity Hook:
Quick Tips for Your Own Subject Lines:
Let’s build a swipe file right here
Drop your best recent subject line + what kind of list it went to + open rate (if you’ve got it).
We’re not here to copy - we’re here to learn what’s working right now.
I’ve been testing like crazy, and here’s the one that popped off for me last week:
Subject Line:
“This got me 142 clicks in 24 hrs (not kidding)”
- Open Rate: 38.7%
- List Type: Warm list from safelist solo ad traffic
- Send Time: 10:30 AM EST
Why It Worked:
Let’s break it down — this wasn’t luck.
Curiosity Hook:
- “This got me…” - vague but intriguing
- People want to know what got that many clicks
- “142 clicks in 24 hrs” adds credibility
- Exact stats build trust - sounds real, not hype
- “(not kidding)” — this line is powerful
- It counters the doubt before they even feel it
Quick Tips for Your Own Subject Lines:
- Use specific numbers – “10 leads in 2 hours” works better than “fast results”
- Front-load curiosity – get their brain asking questions instantly
- Avoid spammy words – FREE, $$$, URGENT can kill deliverability
- Test time & tone – sometimes casual crushes it more than hype
Let’s build a swipe file right here
Drop your best recent subject line + what kind of list it went to + open rate (if you’ve got it).
We’re not here to copy - we’re here to learn what’s working right now.
